In recent years, the concept of the Scandinavian lifestyle has captivated people all over the world, sparking widespread interest in all things Nordic. From “hygge” to “ruffled sleeves,” here's everything you need to know.
Known around the world for its stunning natural scenery, minimalist design and high quality of life, Scandinavia is also home to unique lifestyle concepts.
These concepts are deeply ingrained in the daily lives of Scandinavian people and guide the way they interact with their environment, manage stress and find fulfillment.
It all started with “hygge,” which saw an increase in sales of blankets and candles around the world. With its emphasis on coziness, simplicity and well-being, hygge resonates with people seeking comfort and balance in a fast-changing world.
The result has been a rise in popularity of Nordic design, cuisine, and cultural practices, spawning books, products, and even interior design trends inspired by these principles. Of course, that's a bit off the mark, but that's capitalism.
This global interest reflects a growing desire to embrace more conscious, satisfying lifestyles that prioritize quality over quantity, foster connection and find joy in the simple moments of everyday life.
But since we are in Norway, let's start with the word that probably defines Norwegians more than any other.
1. Friluftsliv: Enjoying the outdoors
The Norwegian word “Frilftsliv” translates to “living outdoors” or simply “outdoor lifestyle”. The concept encapsulates the Scandinavian love for nature and the outdoors, whatever the weather.
Hiking trails at Alta Museum. Photo: David Nykel.
This isn't just a hobby — it's a lifestyle that prioritizes spending time outdoors, whether that's hiking in the mountains, skiing in the forest, or simply walking in the local park.
The origins of frilfsleeve date back to the 19th century, when the concept was popularised by Norwegian playwright Henrik Ibsen, who extolled the mental and physical benefits of spending time in nature.
Today, yoga remains a central part of Scandinavian culture: the purpose of yoga is not just to exercise the body, but to reconnect with nature, find peace and rejuvenate the soul.
Across Scandinavia, urban planning also reflects this value, with cities designed to allow easy access to nature.
Flilfsleeve is a year-round tradition: in the short, cold days of winter, Scandinavians enjoy activities like cross-country skiing and ice fishing, and they also know how to dress to stay warm and dry.
During the summer, they take advantage of the midnight sun to hike, camp or simply enjoy long walks. The concept encourages a deep respect for nature and promotes a healthy lifestyle, both physically and mentally.
2. Hygge: the art of coziness
Hygge is a Danish concept that has been gaining global attention in recent years.
Hygge is often described as the art of creating a cozy and enjoyable atmosphere, but it's more than just physical comfort: Hygge is about cultivating a sense of warmth, togetherness and well-being.
Although I say Danish, it's actually all Scandinavian – in Norway we have the word “koselig” which means something very similar.
Hygge can be “experienced” in many ways, whether it's cozying up by the fire with a good book, enjoying a candlelit dinner with friends, or snuggling up in a soft blanket with hot chocolate. It's all about appreciating life's simple pleasures and creating an environment that makes you feel relaxed and content.
Contrary to what some international stores would have you believe, hygge isn't about buying candles and blankets. At its heart, hygge is about presence – being fully immersed in the moment.
In today's fast-paced world, hygge encourages us to slow down, appreciate the little things and find joy in everyday life. It's not about materialism or luxury, but the quality of the experience and the emotions it evokes.
3. Lagom: A philosophy of balance
Lagom is a Swedish word that embodies the idea of balance, or “just the right amount.”
It's about finding balance – not too much and not too little – in every aspect of your life. Lagom applies to everything from work-life balance to spending habits and even personal relationships.
The origins of lagom are thought to date back to the early Middle Ages, when the phrase “lagom är bäst” (a little in moderation is best) was used to encourage fairness and moderation when sharing resources.
Today, this concept permeates Swedish culture and influences how people approach their daily lives. Lagom reflects the way Swedes approach work, prioritizing a healthy work-life balance.
This is also reflected in sustainable lifestyles that emphasize moderate consumption and environmental responsibility. In relationships, Lagom encourages equality and mutual respect.
The beauty of Lagom lies in its simplicity, teaching us that happiness doesn't come from excess, but from finding harmony and contentment in what we already have.
4. Improve your sleep with the Scandinavian Sleep Method
The Scandinavian sleeping method is a sleeping habit that is becoming increasingly popular outside of Scandinavia, in which couples sleep under separate duvets and blankets rather than sharing one.
Most Scandinavian hotels provide two single-size duvets.
While it may sound unconventional, it's a common practice in many Scandinavian homes and is thought to contribute to better quality sleep.
The reason for this is simple: sharing a blanket can disrupt sleep if one person hogs it or the other gets too hot. Using separate comforters allows each person to regulate their own body temperature and sleep more comfortably.
Scandinavian sleeping practices also fit with the region's emphasis on personal space and independence, and are not seen as a sign of relationship problems, but rather a practical solution to a shared problem.
This method allows both partners to enjoy a restful night's sleep, which leads to improved mood, productivity, and overall well-being.
As more and more people realize the importance of sleep to their health, trying out the Scandinavian method can provide a simple and effective way to improve the quality of your sleep without compromising intimacy.
5. Fika: Swedish Coffee Break
In Sweden, Fika is more than just a coffee break: it's a social event – a time to relax, recharge and catch up with friends and colleagues.
Fika isn't just about coffee.
The word “fika” is used both as a noun and a verb to mean taking a break from work or daily activities to enjoy coffee and something sweet in the company of others.
Fika is such an integral part of Swedish culture that many workplaces schedule two fika breaks each day, one in the morning and one in the afternoon.
It's not about the specifics of what's offered, but about the act of slowing down and building a conversation and connection over time.
The concept of fika reflects the Scandinavian values of work-life balance, reminding us that productivity isn't just about working hard, but also about taking regular breaks to stay focused and creative.
Fika promotes mindfulness and social interaction, contributing to a more comfortable and productive work environment.
Fika can be enjoyed anywhere – at home, in a café or at work. It is often accompanied by pastries such as cinnamon rolls, making it a fun and nourishing experience for both body and mind.
Whether it's spending time in contact with nature, creating a cozy atmosphere at home, or simply enjoying coffee breaks with friends, the Scandinavian lifestyle has a lot to offer in the pursuit of happiness and health.
