TikTok's new hit sounds like The Powerpuff Girls dipped in Scarface powder, smoked a joint, had a night out in the East Village, and then wrote a hyper-pop, bubblegum song.
The song is called “10 Drunk Cigarettes” by Girly Girl Productions, and it's a kind of AI-assisted song about what women need more than men. Aside from the title, it might sound like a bad Katy Perry song, and rightly so. It's actually a really funny and raunchy song that people love.
The song seems to follow the same old TikTok formula that spawned viral songs like “abcdefu” and “Twinkle Twinkle Little Bitch,” but that doesn't matter: It's easy to count along, like the “12 Days of Christmas.”
For the reader's enjoyment, I will transcribe most of the song.
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“10 things we women need before we need men:
1 new vape
2 bottles of cola
3 drinks from the bar
4 more cola lines
5 Guys Fly
Smoked six times
7 more cola lines
8 pairs of shoes
9. BB Belt
And then I got drunk and smoked 10 cigarettes.”
The song also touches on what women don't really want in a man, ultimately deciding that they just want money. It's a funny song to be honest, and uses the classic formula of mixing an innocent beat with lewd lyrics.
People are sharing it on TikTok, posting lip syncs and covers, some of which have racked up hundreds of thousands, or even more than a million views.
Girly Girl Productions seems to make a lot of similar songs that aim to catch trends – for example, their latest songs have embraced the “low key” trend – and most of their songs seem to follow a similar formula: hyperpop, bubblegum aesthetics, and silly lyrics.
So if you suddenly start hearing a bunch of tracks on TikTok combining girl power, vaping, and drugs, you'll know where it's coming from.