Products featured in this article have been carefully selected editorially, but we may earn a commission if you purchase a featured product.
Every week we sift through boxes of new health and beauty products and select the standouts to try out for ourselves, friends and family. We want real feedback on whether a product is truly worth our time and money. We pore over ingredient lists, smell them, squeeze them, and search for a solution to our problem…because maybe it's yours too.
For example, Beauty Director Ingeborg has mature, sensitive skin, but she knows one teen skincare brand is perfect for her – this week it's the brand's new milky toner. Content Coordinator Isla was one of the first to try out the trend on TikTok, and says the plumping lip oil that sold out twice is just what she expected. Meanwhile, Beauty Director SJ finds a go-to cleanser that's been cherished from her young daughter's hands, and qualified cosmetic chemist Becky is impressed by the damage-repairing conditioner.