Despite the scorching heat in August, Pinterest reports that many people are thinking ahead to Christmas and starting to make festive plans early. There has been a significant increase in festive searches, with the most notable and unexpected decor trend being “red Christmas trees,” which recently spiked 6.6 times.
Red Christmas trees are definitely an unusual Christmas trend, something we've never seen before and definitely not for the faint of heart, but it's not actually a surprise.
In the world of interior design, 2024 was the year of the unexpected red theory, a decor trend that claims that adding a touch of red to any room can instantly upgrade its design. Now, this theory is also making its way into Christmas decor. A red Christmas tree is definitely unexpected, but it's sure to be a talking point during the Christmas season.
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A red Christmas tree is perfect for your maximalist Christmas plans. Take a more-is-better approach and fill your space with bold colours and quirky, contemporary designs to create a fun, playful and festive atmosphere.
Red Christmas trees are pretty unusual (unless you spray paint them) and, let's be honest, they're not everyone's cup of tea, so why not jump on the trend and go bold with some red Christmas tree decorations? From glass baubles to felt designs to luxe red velvet bows, it's an easy, and inexpensive, way to add a splash of red to your space.
Shop Red Christmas Ornaments Maddox Christmas Baubles | Set of 3 Credit: Garden Trading Red Velvet Ribbon
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3-pack of red and white Christmas tree ornaments Photo credit: Wolf & Badger
Other Christmas searches, as expected, are food-focused, with searches for “Christmas baking” up six times, searches for “Christmas cookies” up 5.5 times and searches for “Christmas drinks” up three times, according to Pinterest.
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“It's never too early to start thinking about Christmas,” says Matt Siberry, head of home at Pinterest UK. “Although it's only August, people are heading to Pinterest to start preparing for Christmas. The home is undoubtedly the centre of celebrations each year, so it's no surprise that Pinterest users turn to the platform for inspiration, saving and shopping for everything from Christmas food and drink to festive decorations to host everything.”
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