LG Electronics plans to expand the reach of its owned and operated free, ad-supported channel LG 1 to reach a wider audience across Europe.
LG 1 successfully launched in the UK and Germany in May and will be available in France, Spain and Italy later this year through the company's free streaming service, LG Channels, which has content partnerships with Lionsgate, Filmrise, NBCUniversal and Fremantle.
Following the success of its recent launch, LG is now launching the LG 1 Timeshifted Channel, currently live in the UK and Germany, allowing viewers to watch the channel one hour after the original broadcast, to ensure LG viewers don't miss anything.
LG will further build on LG 1's momentum in the UK and Germany by expanding its owned and operated flagship channel to other parts of Europe, including France, Spain and Italy, providing an expanded range of premium content options and significantly improving viewing quality in these regions.
LG Channels has introduced a dedicated “Kids & Family” tab in the UK, Germany, France, Italy and Spain, making it easier for families to discover channels specifically aimed at kids, including Beano TV, Narrative and Wildbrain.
In addition to expanding its content in Europe, LG recently launched “LG Channels Showcase” in the U.S., a curated range of premium owned-and-operated channels in partnership with a range of film studios, including Amazon MGM Studios, Lionsgate and Sony Pictures Entertainment.
LG Channels Showcase will also feature original content such as the award-winning series “LG Presents: The Rivalries,” “The Taste of Tennessee” and the company’s recently announced first-ever reality competition series, “Estate of Survival,” which will be available on LG Channels in more than nine countries, including the U.S., Canada, Australia, South Korea and Latin American markets.
The series is also currently streaming on LG Channels Showcase, with two episodes scheduled to be released back-to-back each week.
