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Global fitness app market
Global fitness app market
Dublin, Aug. 08, 2024 (GLOBE NEWSWIRE) — The “Global Fitness Apps Market by Function (Activity Tracking, Diet & Nutrition, Training or Exercise), Type (Altruistic Fitness Apps, Competitive Fitness Apps, Fitness Tracking Apps), and Monetization Mode – Forecast 2024-2030” report has been added to ResearchAndMarkets.com.
The fitness apps market is showing significant growth and is projected to reach USD 11.62 billion by 2024 and continue to expand at a CAGR of 29.95% to reach USD 56.29 billion by 2030.
This fast-growing market reflects a paradigm shift as more individuals turn to digital solutions to track their exercise habits, nutrition, and health parameters. This surge is primarily driven by growing awareness and the pursuit of an active lifestyle in response to an increase in sedentary occupations.
The Americas, especially North America, dominates due to high adoption of fitness apps among tech-savvy users. Usage is significantly higher in Asian markets such as Japan and Korea, while developing regions are seeing steady growth. In EMEA, Western and Northern Europe are seeing a strong trend towards fitness apps, supported by government initiatives to promote health and fitness, and a burgeoning gym culture.
Driving forces and market segmentation
The growing trend towards maintaining a healthy lifestyle and the widespread adoption of smart devices is fuelling the market. Insights into market trends reveal a variety of factors, including new product launches, innovations in wearable technology, and user preference from free to paid models, shedding light on complex market interactions and user preferences.
Emerging Trends and Developments
Recent acquisitions and strategic collaborations, such as Alta's acquisition of Steppen and All Is Well's $2.5 million funding, highlight a marketplace thriving with innovation and technology integration. Train Fitness's recent funding is a great example of the market drive towards advanced workout tracking using artificial intelligence and wearables.
Strategic Market Analysis
A detailed strategic analysis of the market is essential for businesses to navigate the competitive landscape and identify compelling opportunities. This includes a thorough examination of market disruptions, Porter's five forces analysis, and vendor positioning to help players make clear strategic decisions.
Notable Market Players
This market is home to numerous major players, including Adidas AG, Apple Inc., Garmin Ltd., Google LLC, and Nike Inc. These industry pioneers continually innovate and expand their functional capabilities, fostering a dynamic competitive environment.
The fitness apps market journey is marked by technological advancements, strategic mergers & acquisitions, and growing product diversity, signaling major changes in global health and fitness behavior. With continuous growth and various new opportunities, the future of the market looks vibrant and promising.
Key attributes:
The story continues
Report Attributes
detail
number of pages
199
Forecast Period
2024 – 2030
Estimated market value in 2024 (USD)
$11.62 billion
Market value forecast to 2030 (USD)
$56.29 billion
Compound Annual Growth Rate
29.9%
Target area
global
Featured Companies
8fit Co., Ltd.
Aaptiv by Pear Health Labs Inc.
Adidas AG
Alltrails LLC
Appinventiv Technologies Inc.
Apple.
ASICS Corporation
Azumio Co., Ltd.
Chronometer Software Co., Ltd.
Daily Workout App LLC
Down Dog by Yoga Buddhi Co.
Freeletics Inc.
Garmin Inc.
Google LLC is operated by Alphabet Inc.
HealthifyMe Wellness Private Limited
JEFIT Co., Ltd.
Lenovo Group
Lifesum AB
Lose It! (Published by Ziff Davis, LLC)
Maple Media LLC
My Fitness Pal Co., Ltd.
Nike Inc.
Noom Co., Ltd.
Optovia LLC
Peloton Interactive, Inc.
Polar Electro
Samsung Electronics Co., Ltd.
Strava Inc.
TomTom International BV
Wahoo Fitness LLC
WW International Co., Ltd.
Yazio Co., Ltd.
Zwift, Inc.
For more information on this report, please visit: https://www.researchandmarkets.com/r/45e644
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